The Fascination of PLAYMOBIL®

The Fascination of PLAYMOBIL®
The Fascination of PLAYMOBIL®

“I like PLAYMOBIL® because everything is so flexible. I really enjoy recreating my own life with the figures. Yes, it’s so much fun.”
by a little PLAYMOBIL® fan

A smile captures the world

Since 1974, the toy system PLAYMOBIL® created by Hans Beck has become a classic of children’s playrooms, with its many different play worlds – from a pirate ship to a children‘s hospital.

About 3 billion of the beloved play figures with the characteristic smile have been produced since then and delight children all over the world. Around 30 different play themes are distributed in approx. 100 countries worldwide. Both parents and educators appreciate the award-winning toy system as a representative of high-value, quality play.

Creative role play with PLAYMOBIL®

The unique playing principle stimulates imagination and creativity and thus promotes child development: With PLAYMOBIL®, children can not only slip into many different roles, but also recreate and experience the world in miniature.

With multiple talents, these cheery figures successfully overcome all kinds of challenges – as knights or pirates in historical scenarios, as construction workers, vets and police officers today, or as secret agents in virtual worlds.

The creative people at PLAYMOBIL® are constantly coming up with new ideas and additions to bring long-lasting fun to children everywhere.


Learn more about the fascination of PLAYMOBIL®: