CRANBURY, NJ —October 1, 2015— PLAYMOBIL, one of the top global toy manufacturers, celebrated today the official launch of the first officially-licensed NHL® playsets. Announced earlier this year, PLAYMOBIL’s partnership with the National Hockey League marks the very first licensed line of PLAYMOBIL toys in North America with the full range of products available for pre-order on Amazon.com beginning today. Just in time for the start of the 2015-2016 NHL® season, the full product line will be available at specialty retail stores nationwide beginning October 15.
The initial PLAYMOBIL NHL® figures focus on the beloved Original SixTM franchises – Boston Bruins, Chicago Blackhawks, Detroit Red Wings, Montreal Canadiens, New York Rangers and Toronto Maple Leafs – with both player and goalie figures for each respective team. Young hockey fans can expand their imagination and fandom throughout the season with the full assortment of playsets available, including a full NHL Hockey Arena with score-keeper, a Zamboni® ice resurfacing machine, NHL referees and the coveted Stanley Cup® Trophy.
“We are excited to be able to offer children and their families the chance to show off their hockey skills and act out epic game play moments with the launch of PLAYMOBIL’s brand new NHL toy line,” said Sarah Blair-Miller, Marketing Manager at PLAYMOBIL USA. “As the official start to the 2015-2016 season is here, our new line of interactive and functional playsets bring this iconic game to life at home while kids follow their favorite players and teams throughout the season and beyond.”
“The upcoming NHL season promises to be one of our best yet, and now PLAYMOBIL and the NHL have partnered up to give kids a great way to express their appreciation for NHL hockey,” said Dave McCarthy, NHL Vice President of Consumer Products Licensing. “The NHL is focused on giving families with children access to toys and other experiences that are NHL authentic. PLAYMOBIL has decades of experience with creating top-notch toy products, so they really are an ideal partner for us to fulfill that vision and promote the love for the game of hockey to children and families everywhere.”
A leading toy manufacturer for over 40 years, PLAYMOBIL continues to create toys loved and respected by parents and children alike. Understanding the importance of imaginative play, PLAYMOBIL pays great attention to detail, creating intricate and fun toys that adhere to the highest safety standards.
For detailed product descriptions and images, please click the following link:
NHL, the NHL Shield and the word mark and image of the Stanley Cup are registered trademarks and Original Six is a trademark of the National Hockey League. NHL and NHL team marks are the property of the NHL and its teams. © NHL 2015. All Rights Reserved.
The Zamboni word mark and the configuration of the Zamboni ice resurfacing machine are registered trademarks of Frank J. Zamboni & Co., Inc. © Frank J. Zamboni & Co., Inc. 2015. All Rights Reserved.
ABOUT THE NHL
The National Hockey League (NHL®), founded in 1917, consists of 30 Member Clubs, with players from more than 20 countries represented across team rosters, competing for the most revered trophy in professional sports – the Stanley Cup®. Each year, the NHL entertains hundreds of millions of fans around the world. The League broadcasts games in more than 160 countries and territories through its rightsholders including NBC/NBCSN in the U.S., Sportsnet and TVA in Canada, and Viasat in the Nordic Region. The NHL reaches fans worldwide with games available online in every country including via its live and on-demand streaming service NHL GameCenter LIVE™. Fans are engaged across the League’s digital assets on mobile devices via the free NHL app; across nine social media platforms; on SiriusXM NHL Network Radio™, and on NHL.com, available in eight languages and featuring an enhanced statistics platform powered by SAP, providing the definitive destination for hockey analytics. A historic media rights partnership between the NHL and MLBAM will transform the fan experience across the League’s digital and broadcast assets, with an emphasis on deeper access into the game and enhanced storytelling. To celebrate the NHL’s international diversity, the World Cup of Hockey will return in September, 2016, a best-on-best international tournament featuring eight teams comprised of the world’s best hockey players. On Founder’s Day in November 2017, the League will be celebrating its Centennial anniversary, commemorating 100 years of NHL hockey. The NHL is committed to giving back to the community through programs including: Hockey is for Everyone™ which supports nonprofit youth hockey organizations across North America; Hockey Fights Cancer™ which raises money and awareness for hockey's most important fight; NHL Green™ which is committed to the pursuit of sustainable business practices; and a partnership with the You Can Play Project, which is committed to supporting the LGBT community and fighting homophobia in sports. For more information, visit NHL.com.
PLAYMOBIL, Germany’s largest toy manufacturer, is headquartered in Zirndorf, Germany and has been producing toys for over 40 years. The company distributes its toys in more than 100 countries and employs more than 4,000 people. Subsidiaries are located in the United States, Canada, France, UK, Benelux, Italy, Greece, Northern Europe, Spain and Portugal, Mexico, Austria and Switzerland.